Drive: The Surprising Truth About What Motivates Us by Daniel H. Pink
My rating: 4 of 5 stars
I've said this before and I will say it again: little is more fun than finding ways to pierce the power of conventional wisdom. Let's add Daniel Pink to the pantheon of wonderful writers who take the time to read and digest the dense material published by social scientific researchers and then spin it into stories the rest of us can read and understand. In this entertaining and thought-provoking work, Pink takes us on a journey to understand what truly motivates us. He suggests ways - backed by data - of motivating ourselves and others. It turns out all the things we've always thought was helpful - carrots and sticks - are way wrong. The key is to get out of the way of a person's internal motivation. I recommend Drive for anyone who manages, teaches, or parents others. Don't believe me? Have a look at my two-page summary (it's free!) Just click here to download it.
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